When you save your work to the cloud, you probably assume it's safe. Backed up. Protected. Recoverable. You're probably wrong. And you're not alone in being wrong — that's actually part of the problem.

Before CRAFT Framework entered Beta on February 1, we spent eight weeks sharing ideas about AI productivity across every platform we could reach. We tested different angles, different hooks, different ways of framing the same fundamental question: why does working with AI still feel harder than it should?

Eight weeks ago, the CRAFTFramework.ai website was just ideas.
No website. No logo. No brand identity. No images. No blog. No business strategy. No promotional campaign. Nothing except the work from the CRAFT Alpha and a clear vision of what this framework could become.

Here's something that might surprise you: CRAFT isn't just for developers.

Yes, CRAFT borrows ideas from programming—recipes, cookbooks, variables. But you don't need to write a single line of code to use it. If you can have a conversation with ChatGPT, Claude, or Gemini, you can use CRAFT.

Every Monday since December 1, I've published content about CRAFT—what it is, why it exists, how it works, and the journey that produced it. Today is the last Monday before Beta opens.

In 20 days, something I've been building alone for over 70 weeks becomes something we build together.

Most launches come with polished stories. Here's the unpolished version: what building CRAFT actually looks like from the inside.

You don't need to be a programmer to use CRAFT. You don't even need to be technical. If you can describe a process you repeat, you can build a recipe.

Most frameworks start with a whitepaper or a team of researchers. CRAFT started with frustration and a simple question: Why does every AI conversation feel like starting from zero?

That question launched the CRAFT Framework. And the answer turned out to be simpler than I expected—once I stopped thinking like a prompt engineer and started thinking like a cook.

You know you shouldn't paste that customer data into ChatGPT. You do it anyway. You're not careless—you're making a calculated trade-off that millions of professionals make every day.

Every AI user knows the frustration: you craft the perfect prompt, get brilliant results... then two weeks later, you’re staring at a blank screen trying to recreate it.

Even with 40+CRAFT Projects completed, I am still amazed by how well CRAFT performs and makes everything easier. For my post this week, I wanted to share screen captures of my work on Project 45 as an example of why I am excited about the future of CRAFT. There is a lot that I could show. Much of it will appear in the coming weeks as CRAFTFramework.ai is readied for the free public CRAFT Beta. But today, let’s start at the beginning. I would like to use Anthropic Claude screen captures to show you how CRAFT has changed the way I work with A.I.

The Pre-Beta phase isn't just about building features—it's about building the right infrastructure, making strategic decisions about technology, and creating the foundation for a sustainable, community-focused platform. And we're doing key parts of this publicly, using CRAFT itself to document the educational highlights of the process.

What if CRAFT became a living ecosystem where users create and share recipes, where community wisdom improves everyone's AI interactions, where discovering the perfect recipe for your specific challenge takes seconds instead of hours?

CRAFT is moving to a new home, Craftframework.ai . It is moving from a very successful Alpha phase to Pre-Beta Development Phase. What is Pre-Beta? Also, what is the Beta? Why did CRAFT move? Excellent Questions! Let’s explore the answers.